Academic Catalog 2018-2019

BUS 4073 Auditing Auditing standards, professional ethics, audit program, working paper techniques, internal controls, substantive tests, and audit reports. Prerequisite: BUS 3543. (Every Spring) BUS 4083 Income Taxes Income tax legislation and taxable income concepts for individuals. Prerequisite: BUS 2543. (Every Spring) BUS 4113 Internet Marketing (Same as COM 4113) This course provides an introduction to internet marketing, framing the market opportunity, marketing strategy in internet marketing, drafting the customer interface, designing the marketing program, branding, pricing, promotion, public relations, designing the market space matrix and evaluating the marketing program. (On Demand) BUS 4213 Business Policy and Strategy A capstone course focusing on the practical application of management principles to ad- ministrative and organizational problems. Emphasis on managerial decision making and integration of core content through case studies. Prerequisite: SR Standing. (Every Spring) BUS 4413 Accounting Information Systems Use of accounting software and study of modules including general ledger, accounts re- ceivable, accounts payable, and payroll. Prerequisite: BUS 3543. (Every Fall) BUS 4423 Topics in Marketing Communication (same as COM 4423) Students will engage in class instruction, research and writing projects to develop more in-depth knowledge and understanding in a specialized area of marketing communication. (On Demand) BUS 4433 Governmental and Not-for-Profit Accounting A study of accounting in state and local governmental organizations and in not-for-profit organizations. Includes a computer practice set. Prerequisite: BUS 2543. (Every Fall) BUS 4501/4502/4503 Special Topics in Business Study, research, and analysis of topics for more in-depth knowledge and understanding. Prerequisite: JR/SR Standing and Instructor’s Permission. (Fall and Spring) BUS 4511/4512/4513 Directed Study in Business A specialized study for qualified students. Prerequisite: JR/SR Standing and Instructor’s Permission. (On Demand) BUS 4551/4552/4553 Business Internship See Criteria for Internships on p. 164. Prerequisite: Instructor’s Permission. (On Demand) BUS 4623 Data Communications Study data communications of modern information systems and data transmission con- cepts. Prerequisite: BUS 2313 and another programming language. (Alternating Spring) BUS 4643 Internet Technologies History of the Internet, business and educational uses, hardware and software applications, programming languages, and Webpage design and development. (Alternating Fall) BUS 4933 Management Information Systems Managerial decision making and related information processing concepts, data collec- tion, analysis for MIS design and operation. Prerequisite: BUS 2323 and JR/SR Standing. (Spring)

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