Worship Arts Jan Feb Mar 2023

QR Codes A new feature in WorshipArts

Raise your hand if you like manually typing in a website address! No? I don’t like it either, and one of the struggles of print media is that it offers few ways to redirect readers to digital content without making the reader do all of the work. As quick as Google is, searching for something of interest, and then making sure that you select the correct link from the results page can quickly turn interest into indifference. We want to make sure people see all of the work that makes The Fellowship so special. But in print media, there’s only so much space. Enter the QR (Quick Response) Code The QR code makes it possible to enhance print media and turn it into a mechanism that will redirect the reader directly to digital content via a smartphone. So, how does a QR code work? QR codes are similar to the barcodes you see on products in a store. They allow a scanner to identify an item without manual input. While barcodes store information only along the horizontal axis, QR codes store information along both the horizontal and vertical axes, making it possible to store or link far more data than a barcode is capable of. Their ability to store large amounts of information in its arrangement of dots and quickly translate it into accessible data makes it a perfect tool to turn a static print page into a dynamic digital gateway. Where does a person get a QR scanner or reader? If you have a smartphone purchased later than 2016, you have a QR scanner with you any time you have your phone within reach. On the next page, we’ll share some information about how to scan a QR code using your phone, and what to do if it doesn’t work the first time you try. Why would we want to use QR codes in WorshipArts ? You are a talented group of people. You create incredible content. Music, and dance, and art, and sermons, and conversation, and, and, and... We can’t share it all in the 30 pages of a WorshipArts magazine. By using QR codes, we have the ability to share some content with you here, and also send you straight to additional resources, tools, or content that we can’t fit into these pages. QR codes are versatile and allow us to bridge the gap between print media and digital content in a way that helps to cultivate and equip all persons who are interested in creating transformative worship experiences. If you see a QR code throughout this issue, make sure to follow where it leads.