Safe Exhibiting Guide

ESSENTIALS

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Safe Exhibiting We asked 10 experts to share their insights and opinions on safe exhibiting.

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Brands are looking for larger spaces to allow for physical distancing and adding clear in-and-out pathways. — Dick Wheeler, president, ProExhibits

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” “ New technology such as sanitizing foggers will take exhibitors beyond constantly wiping down high-traffic areas. — Richard J. Remetta, president, Vue-More Manufacturing

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” We’ve seen exhibits come back using creative designs, with double decks and trussing to create open spaces, ensure physical dis tancing, and maximize booth space. — Tara Ericson, CEO, beMatrix USA We find a mix of programs — sanitation/ disinfection, GBAC STAR certification, upgraded HVAC systems, and training sessions with trade show contractors and labor partners — builds confidence in our exhibitors. — Chinyere Hubbard, senior vice pres ident, communications and marketing, Walter E. Washington Convention Center A hands-on/hands-off approach, such as games that execute both on kiosks and personal devices by scanning QR codes, allows everyone to engage at their own level of comfort. — Brad Froese, director of marketing, Captello “ ” “

” “ Safe exhibiting relies on constant communication and support between facilities and their clients. — Mac Campbell, deputy director, Baltimore Convention Center Everyone has a responsibility for safe exhibiting — like clean facilities with safety precautions, open aisles with hand sanitizer stations, stylus pens for touch screens, branded facemasks for staff, etc. — Denise Lineberry, vice president, market ing, Apple Rock Advertising & Promotion Inc. Exhibitors can use clever and cost-effective marketing tools, such as vinyl flooring printed with QR codes, to keep experiences touchless and attendees safe. — Lorin Glazer, vice president, K&S International Inc. “ “

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” “ To constitute safe exhibiting, it’s important show organizers require all exhibitors, attendees, and buyers be fully vaccinated. This will create a safer business environment. — Steve Riches, principal, Laguna Displays Inc.

” “ Create industry standards for safe exhibiting to make it easier and more integrated for all stakeholders: exhibitors, builders, labor companies, and GCs. — Dave Walens, CEO, Brumark, an Exploring Inc. company

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