Nonprofit Performance 360 Magazine Vol 3 No 2

we use an online platform to disseminate information to our networks, a proven effective source of communication. Social media plays an integral role in our ability to effectively communicate with our followers and other interested parties. We have recently added a call to action Donate button to our Facebook page and we continue to find that social media is one of the best methods to spread information quickly and efficiently. Videos play a vital role in our marketing plan.With reduced attention spans in today’s world, videos are one of the best methods to illustrate Fuse Project’s mission and the vi- sion we have for the future of our organiza- tion. Most recently, we have created videos that document our annual Dragon Boat Fes- tival and the afterschool programs that we fa- cilitate at local middle schools in Mobile and Baldwin counties. Reframing IMPACT In 2016, the Fuse Project Board voted to implement a video proposal application process for grant applicants who wish to receive funding from our organization. This new process will allow our organization to properly educate our board members on the organizations that are seeking funding and the scope of the project for which they are requesting funds. In their video, grant applicants must describe how their project will directly IMPACT children in our local community.The acronym serves as a guide for their video proposal.

cocktail hours and three large events throughout the year. At the third and final event, the OOF members vote to determine the local children’s cause that will receive $50,000. In March 2016, Fuse Project broke ground on its Nonprofit Co-Working Space in downtown Mobile.This space will change the nonprofit landscape in Mobile by fostering a diverse group of nonprofits who will increase their net revenue by 10% in the first twelve months through collaboration, networking and weekly best-practice seminars with other local nonprofits. This co-working space will play a significant role in downtown Mobile because it will be a modern space that is forward thinking for the South Alabama community and will continue the groundswell of momentum for the re-development of downtown Mobile. Transparency Builds Trust We realize the importance of being transparent with our financials.We know that our donors want to know exactly how that money is spent.Therefore, we happily provide detailed financial reports on our projects and events to keep our donors educated on the financial stability of our organization. Since 2012, Fuse Project has raised over $300,000, funded sixteen individual projects and influenced the lives of more than 5,000 children along Alabama’s Gulf Coast. Our annual Dragon Boat Festival has contributed much to our organization’s success over the last three years. Overall, our organization is results driven and we hold ourselves accountable for each project that we support.We can see the outcome and success rate for each project we have funded. We know that the future of our communities is shaped by the children we support. Adrienne Golden returned to Mobile, Alabama, her birthplace, to assist in management and operations of a local business after working for a Fortune 500 company in Atlanta. She then became the marketing coordinator for a local accounting firm. Since August 2015, she has been the Executive Director of Fuse Project, managing daily operations and assisting in its mission to help support tangible, realistic projects that will directly impact children in Mobile and Baldwin Counties. Adrienne@fuseproject.org

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I mmediate M easurable P alpable (effects of this project) A chievable C hild-centered T angible

It is important that we fund specific projects that have an immediate IMPACTon children in Mobile and Baldwin Counties. Our Order of Fuse society, founded in 2015, is a diverse group of 100 young professionals plus their significant others in Mobile and Baldwin Counties who pay $1,000, with the majority of their dues being tax deductible, to give back to their community in a different way. The members are invited to monthly

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14 I Nonprofit Performance Magazine