Adobe on Personalization
Item-based product recommendations. These recommendations appear when an item is visually similar to an item being viewed. They may be found under a headline that reads “More like this.” These recommendations may also be based on similar content and attributes, such as those found in a product description or keyword.
Popularity-based product recommendations. Often found under “Trending,” “Most purchased,” and similar headlines, these product recommendations are based on any recent momentum in an item’s performance or on items most purchased by shoppers within a recent time frame.
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